You visit a blog, navigate the site, and its design approach inspires you so much that you want to adopt it for your own site. But, can you? Yes, given that your website is also a blog. If you own a business or e-commerce site, it would be odd to apply that design practice. This is because each website genre differs in goals, audiences, and functionalities.
Although the needs for core elements like navigation and user experience remain the same, the overall web design approach must be according to the specific website type. For a business site, for instance, you should focus on a conversion-focused design. An educational website, on the flip side, must have multimedia integrations. Confused yet?
This guide will shed light on the best web design practices for different website genres.
Web Design Practices for 6 Common Website Genres
Some website genres are more common than others. You’ll see more ecommerce sites on Google than forum sites. That said, your design approach should reflect the type of site you own. For an ecommerce site, priority should be given to optimized product listing. Visual hierarchy, on the other hand, is more important for portfolio sites.
Let’s talk about suitable web design approaches for six common types of websites:
1. Business Websites
You might confuse this genre with ecommerce sites, but there’s an obvious difference. Unlike an ecommerce site, a business website’s primary goal is to provide information about a company to its target audience. That’s why its design strategy must be different from that of an online store.
There are some areas that must not be compromised, like branding consistency and a user-centered design. Visual appeal and conversion-focusedness also require your attention. A web designer with years of experience and matchless skills can effortlessly design such a site for you. You can reach out to experts at Spiral Click to achieve the milestone.
2. E-commerce Websites
In the list of websites that dominate the internet, ecommerce sites are second to blog websites. In other words, you’ve a higher number of competitors if you’re going to launch such an online store. Want to stand out? Differentiate your brand with an exceptional and relevant web design.
While designing an ecommerce site, product listing must be your top priority. Then comes the checkout process. This factor should not complicate the user journey. People visiting your digital storefront from various devices should find it responsive. Implementing an excellent search functionality is also imperative.
3. Educational Websites
Today, learners look to the internet to educate themselves. They prefer educational websites to traditional modes. That’s why the design strategy of such a forum should revolve around these individuals. Here are the top design factors that you must implement:
- Integration of interactive elements
- Using multimedia formats
- Ensuring accessibility for visitors with disabilities
- Including a prominent search bar
- Incorporating an adaptable and flexible design approach
In short, your site’s layout should be designed in a way that leaves a lasting impression on every new visitor. Another crucial component to include is a content management system.
4. Blog Websites
Currently, as shown by data, this genre of website dominates search engines like Google. You’ll come across many blogs for each niche. To compete with them, your blog’s design should be impressive. Steer clear of a lousy design approach. It’ll only drive your intended readers away.
Visual appeal and readability play a significant role in determining the success of your blogging journey. Always choose legible fonts. Readers find them easy to read, and they also create a visual appeal. Color selection and line spacing should also be thoughtful. Having a navigation menu tells your audience that your blog site is well-organized.
5. Portfolio Websites
Want to showcase your own or your company’s skills and accomplishments to the online community? The easiest and most effective way is to build a portfolio website. An impressively designed portfolio site will not only win the heart of your target audience but also make them your loyal customers. Here’s what you should consider:
- A clean design with logical flow
- Straightforward project descriptions
- Crisp graphics and professional images
- Social proof of your expertise and accomplishments
- Clear and prominent CTAs
For such a comprehensive approach, you’ll definitely need an adept web designer. Otherwise, your portfolio website might not be able to offer you the desired outcomes.
6. News Websites
What kind of forums do you prefer when searching for news or global updates? A site with a messy and unpleasant interface? Or a website with a strategic and sophisticated design? Of course, you’ll prefer the latter. So, if you want to build a news website, consider these design practices:
- Intuitive and responsive design
- Excellent content readability
- High-quality multimedia like photos and videos
- Theme customization
- A commenting system
Another crucial point that you must focus on is to provide your users with social media sharing buttons. A contact form is also considered necessary for such a website genre.
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Get a Custom-Designed Website Now
Your web design approach should reflect the specific genre. The design practices for a business site and an educational site must not be similar. Also, your news website’s layout should be different than that of a portfolio site. Get in touch with Spiral Click now to get a custom-designed website.