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When running an e-commerce store, one of the most debated topics is whether to offer free shipping. As an online business owner, especially if you’re using a platform like PrestaShop, you might be wondering if free shipping will help increase conversions, improve customer satisfaction, or hurt your margins. In this blog, we’ll explore this question … Read more
In the fast-paced world of e-commerce, store owners are continuously looking for innovative ways to boost conversions and enhance customer experience. One powerful tool that often goes underutilized is the gift card PrestaShop module. When effectively integrated into an online store, PrestaShop gift cards can not only improve user satisfaction but also significantly increase sales … Read more
In today’s competitive eCommerce landscape, businesses are constantly looking for innovative ways to boost their reach and enhance sales. One of the most effective strategies that has gained considerable traction is leveraging affiliate marketing. The PrestaShop affiliate program offers a unique opportunity for online store owners to turn their existing customers into influential brand ambassadors. … Read more
In the world of e-commerce, offering a personalized and seamless shopping experience is no longer just a competitive edge—it’s a necessity. Customers today are more demanding than ever before, and they want products that fit their specific needs, preferences, and tastes. This is where PrestaShop’s Multi-Option Product Configurator comes into play. By offering a product … Read more
In the world of eCommerce, staying ahead of the competition requires a keen understanding of SEO practices. For online store owners using PrestaShop, one area that often gets overlooked is optimizing images for search engines. While product images are vital for the visual appeal of an online store, they can also significantly impact your SEO … Read more
Building trust with potential customers is more important than ever in today’s competitive eCommerce landscape. With more shoppers turning to online stores for their purchases, the digital marketplace has become crowded and impersonal. For PrestaShop store owners, gaining customers’ trust can make the difference between a one-time visitor and a loyal customer. One of the … Read more
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